I was asked to create a brand film for Google Android that demonstrated their message: "be together. not the same". A belief that the world would be a much better place if different people, or things, came together. It was the most open brief I'd ever been given.
I've always been inspired by classic stories like Aesop's Fabels that teach important morals without feeling like a lesson, so I decided to turn to one of the most iconic trios of all time, who couldn't be any more different if they tried: Rock, Paper, and Scissors.
The film was shot by Conor Finnegan (Nexus), and debuted during the Oscars; where our message about the power and importance of diversity really struck a chord.
There's lots more to come from our three new besties, including an app, an extended cut, and few other bits and pieces. In the meantime, check out these fun little Oscar animations we did when the spot first aired.