Breast cancer is the second leading cause of death for women in the US. Yet only 50% of women, over the age of 40, were getting their annual mammogram done. 

So back when Facebook apps were a thing, I created Mommogram. A digital Mothers Day card that could actually save lives.

Through the app, people could send their moms a card with a heartfelt message that encouraged them to book a mammogram. And by partnering with Zocdoc, we were then able to automatically geo-locate their mom's nearest OBGYN, to make it as easy as possible for them to book an appointment.

attachment-51f021bce4b015bea5da7968
attachment-51f02230e4b08f25b6b49a2c
Mommogram3.jpg

User Flow (case study progress)