Breast cancer is the second leading cause of death for women in the US. Yet only 50% of women, over the age of 40, were getting their annual mammogram done.
So back when Facebook apps were a thing, I created Mommogram. A digital Mothers Day card that could actually save lives.
Through the app, people could send their moms a card with a heartfelt message that encouraged them to book a mammogram. And by partnering with Zocdoc, we were then able to automatically geo-locate their mom's nearest OBGYN, to make it as easy as possible for them to book an appointment.
User Flow (case study progress)